ClickBank is an online marketplace that makes it easy for digital product creators to sell their goods directly to consumers. It is easy to use and has the potential to generate significant revenue for your business, if you can get past the initial setup. If you’re not careful, though, your ClickBank account can easily become a liability rather than an asset. There are several common traps that many new ClickBank users fall into. Each of these errors might seem like small potatoes at first, but they quickly add up and cause big problems later on. If you want to avoid these pitfalls, read on and learn how to avoid the most common ClickBank account manager errors so you can get the most out of your experience as a ClickBank user.
You do not understand the difference between a product ID and a product licence
When you first come to ClickBank, you will be focused entirely on finding products to sell. You’re in product-search mode, looking for products that have a high commission percentage and a low number of affiliates selling them. This search process is critical to your success, but you must complete it with one important piece of information in mind: The product ID and the product licence are not the same thing. The product ID is the unique identifier for your product. You will use it to log into your ClickBank account and to populate your shopping cart. The product licence, on the other hand, is what allows you to use the product images and sales copy. This is critical information and you need to understand it. If you don’t, you will end up purchasing a product licence that is tied to one specific product ID. This can create a ton of problems later on.
You import your products using the wrong file type
When you import your products, the system will ask you what file type you prefer to use. Some people assume that there is only one correct answer. This is incorrect. You can use the system’s default file type or any other file type you prefer. What is important is that you use the same file type every time you import products. This has two benefits. First, you will save time. If you always use a certain file type, you won’t have to change anything every time you import new products. Second, you will have your products in the perfect format for the ClickBank system. If you use the wrong file type, your products won’t import correctly. This is especially true for audio and video files.
Your tracking settings are incorrect
If you are serious about selling products through ClickBank, you must be serious about tracking your results. If you don’t track your results, your business will be like driving with your eyes closed. You might get where you want to go, but you will have no idea how you got there. It is critical that you set up your tracking settings correctly before you start anything else. If you neglect to do this, you will have no idea how effective your ads are. You will not know how many people click on your ad, what they do on your sales page, or how much revenue your site generates. This is like driving with your eyes closed. You can do much better than that.
You do not use tiers in your ad campaigns
Ad campaigns are your best opportunity to drive traffic to your shopping cart. You can use these campaigns to discover which products sell best and to attract the most lucrative customers. If you create ad campaigns without tiers, though, you won’t be able to take full advantage of this opportunity. If you don’t use tiers, you will have a single ad running for all of your products. This limits what you can do and who you can reach. If you add tiers to your ad campaigns, though, you will have multiple ads running for each product. You will have the ability to target specific types of customers and to test different ads against one another. This will help you to maximize the value of your ad campaigns. You should use tiers in every ad campaign you create.
You have more ads running than you planned on
When you first start out, you might be tempted to create a ClickBank account and then immediately start running ads. You don’t know how to do this yet, but you want to get started. This is a mistake. You are much better off taking some time to understand the system before you start flooding it with ads. You can begin to learn how to use the ClickBank system by reading guides and reviews written by people who have been successful with it. You can then begin to test ads and run them for short periods of time. You should not run ads for more than 24 hours without adjusting them in some way.
ClickBank is an amazing marketplace and you can earn a significant amount of money by selling products on it. However, you must take the time to avoid these common errors. Your ClickBank account can turn from a liability into an asset with the right settings and strategy.