Top 5 Ways to Become a Freelance Home Designer

Are you interested in becoming a freelance home designer? Freelancing is a great way to build your career as a designer and establish yourself as an expert in your field. But it can also be challenging, scary, and feel uncertain at times. In order to start freelancing as a home designer, you need to first create your portfolio, network with potential clients, and find the right websites that are looking for designers. If you’re thinking of becoming a freelance home designer, here are some ways that will help get you there:

Network, network, network

One of the best ways to get work as a home designer is through word of mouth. If you know someone who both needs design work and has the budget for it, it’s much easier (and quicker) to get that person to hire you if they already know and trust you. You can start networking now and build your network of potential clients by joining local home design and decorating clubs, networking groups, or online platforms like LinkedIn. You can find online and offline groups in your area through sites like and LinkedIn Groups. You can also look at joining associations and associations that pertain to your industry such as AIA (American Institute of Architects) or IDSA (International Design and Architecture Association).

Build your portfolio and find your niche

If you’re just getting started with your freelance home designing career, you might want to start small and design for your friends and family. This can be a great way to get some sample work for your portfolio, become more familiar with home design, and get to know your clients better. You can also try designing for smaller websites that specialize in different areas of design such as gardens, patios, or even interior design. Doing so can help you learn more about various aspects of design, and you can add these smaller projects to your portfolio. However, it’s important to remember that you’re not designing for these clients. Instead, you’re designing for their clients. And that means you need to think critically about design and what will work best for a different type of client.

Set up your website and blog

If you don’t already have a website or a blog, start building one as soon as possible. Having your own website or blog is a great way to get your name out there, showcase your work, and become more easily found online. When building your website, it’s important to have a clean, professional design and incorporate the types of services you offer. You can also use your blog to write about design trends and how-to-guides, which can give you more content to showcase your expertise.

Don’t be afraid to start charging what you’re worth

When you first start freelancing, it’s important to charge less than you normally would. Clients may not know what you should be charging or they may be lower-budget projects. You should always charge what you’re worth. And while you do want to charge less than your full rate at first, you don’t want to drastically undercharge. Instead, aim to charge about 75-80% of the rate you would eventually like to charge. It’s also good to remember that you should never work for free. No matter how much you love design or how badly you want to get experience in the field, you should never work for free.

Become an expert in home design and home renovations

As a home designer, you often get asked to guide clients through renovations. And while you may not have a lot of experience dealing with home renovations, there are ways to become an expert. You can start reading blogs and websites that talk about the latest home renovations and renovations trends. You can even look into popular renovation shows on TV and online to get an idea of what it’s like to navigate renovations. You can also try partnering with renovation companies in your area and offering to help their clients navigate the process of renovations. This not only gives you experience working with renovations, but it also gives you the opportunity to network and get your name out there.


Freelancing can be a great way to build your design business, work flexible hours, and make a decent amount of income. However, it’s not an easy process, and it definitely takes some work. If you’re interested in becoming a freelance home designer, start networking now, build your portfolio, and begin charging what you’re worth. And don’t be afraid to explore various areas of design.

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