Amazon is a great way for online businesses to sell their products and services. With more than 300 million users, it’s an ideal platform for sellers of all sizes. If you have an e-commerce store or are thinking about starting one, you should know about the opportunities that Amazon offers sellers. There are two ways to make money on Amazon as an affiliate: you can link directly to specific products using your own unique affiliate ID, or you can link to your own branded page with custom tracking links. In this article, we’ll look at the benefits of using both methods and offer advice on which might be best for your business. Read on to find out more.
Amazon Associates Program
The first step towards making money on Amazon is to join the Amazon Associates program. This is the program that allows you to make money with an affiliate link. As an Amazon Associate, you’ll earn a percentage of sales when customers click through your links and end up making a purchase. There are two types of associate accounts: individual (non-business) and professional. Individual accounts earn a smaller percentage of sales (4%-10%) than professional accounts (10%-25%). Regardless of which account type you select, you’ll have to qualify by making a $79 payment. Amazon Associates is one of the most popular affiliate programs online, so you can link to a huge range of products. You can also build your own branded store with the Pro Associates program and take advantage of Amazon’s reputation for great customer service and fast shipping.
How to Use an Amazon Affiliate Link
Affiliate links are one of the most popular ways to make money online. When you use an affiliate link, you’re essentially earning a commission on sales. To set up an affiliate link, simply click on the “Promote” or “Associate” link on any product page and then choose the “Associate” option. Then, you’ll need to enter your unique associate ID and the URL where you want people to go to when they click through your link. You can also set a tracking link so you can track all your sales and commissions in one place. Here’s an example of an affiliate link, followed by the HTML code you’d need to create the link.
Pros of Using an Amazon Affiliate Link
– Huge range of products: As an Amazon affiliate, you’re not limited to a single niche. You can link to as many products as you want – as long as they are relevant. This gives you a lot of flexibility, enabling you to pick products that are most likely to earn you a profit. – Easy to set up: Affiliate marketing isn’t a complicated business model. You don’t have to source your own products, deal with the shipping, or deal with customer service issues. All you have to do is create your links and share them with your audience. – You can earn money even if your customers don’t buy: Some people click on your affiliate links but don’t end up buying anything. That’s okay. You’ll still earn a commission because you’re being paid a percentage of sales.
Cons of Using an Amazon Affiliate Link
– You don’t own the products: Some people prefer to promote their own products over affiliate links because they want to make sure they’re earning money from something they own. With affiliate links, they don’t. Instead, they’re earning a commission from a sale that someone else made. – Some products don’t convert well: If you’re using an affiliate link for a product that doesn’t sell well, you’ll have a lot of disappointed customers. That could hurt your reputation and make it harder for you to earn money from those links in the future. – No control over the product: Affiliate links give you very little control over the product that you’re promoting. If the seller decides to discontinue the product or change its name, you won’t be able to control that. You’ll still earn a commission based on whatever product you linked to, but that could hurt your long-term earnings.
How to Create Your Own Amazon Store
If you want to own your earnings, you can create your own store on Amazon and earn a higher commission. There are a few things to consider before you decide to create a store: First, you’ll need to pay a $39 fee to list your products. You can also expect higher product review requirements, as well as greater restrictions on the products you can sell. Once you’ve decided to create a store, there are a few basics you need to keep in mind: – Pick a relevant name: Your store name is crucial to your success. It has to be relevant to your products, but it also has to be something that people can easily remember. If you’re struggling to come up with a name, you can use a tool like Moosejaw’s Name Generator. – Create an appealing layout: You want to highlight your products while also creating an appealing layout. Use high-quality product images that show off your products’ best features. You can also include lifestyle images to make your store appealing to a wider audience. – Keep your store fresh: You never know when customers will visit your store. So, you have to make sure that it’s always up-to-date and current with trending products. This will help you build brand loyalty and gain repeat customers.
Pros of Owning Your Own Store
– You set the commission rate: When you own your store, you set the commission rate. This could earn you more than you would earn with an affiliate link if your products are highly sought after. With affiliate links, you earn a fixed percentage of sales. – You can link to products you own: If you sell your own products, you can link to them in your store. This means that you can earn a higher commission rate and give your customers a better experience. – You can set up a subscription model: If you sell subscriptions or shipping-based products, you can set up a subscription model in your store. This means that your customers can sign up and pay a fixed amount each month, regardless of how many products they buy.
Cons of Owning Your Own Store
– You need great product photos: If you’re selling your own products, you’ll have to provide high-quality images. This could mean investing in photography equipment, hiring a photographer, or outsourcing the work. – You have to source your own products: If you want to create your own store, you’ll have to source your products. This means doing research to find products that sell well and are relevant to your niche. – You have to deal with higher product review requirements: When you own your own store, Amazon expects you to take responsibility for your products. This means that you’ll have to deal with higher product review requirements.
Making money on Amazon is a great way to diversify your online revenue streams. You can do this in two ways: by using an affiliate link or creating a store and linking to it. Both methods offer advantages, including a wider range of products and a higher commission rate. Before you decide on which path to take, make sure you understand the differences between the two models.