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Freelancing is a great way to make some cash on the side. But if you want to stand out from the competition, you’ll need a site that’s as impressive as your services. Luckily, with a little bit of know-how and time, you can create an awesome freelance home page that’ll help you land more gigs. This list contains the top 10 ways to create a freelance home page that rocks. Whether you’re just dipping your toes into freelancing or have been at it for some time now, these tips will come in handy when creating your online presence. Read on to find out more!
Write down your goals
Before you start building your site, it’s important to know what you want to get out of it. When you know your goals, it’s easier to focus your efforts, instead of getting stuck in the “build now, figure out what to do with it later” quagmire. Some of your goals may include: Hiring you regularly to work on a project. Getting you more clients. Getting you more leads for your services. Getting you more freelance gigs. Getting you recurring clients. Getting you a recurring salary. Helping you grow your freelance business. Your goals can be specific or general, but no matter what, they should be SMART. Your goals should be Specific, Measurable, Attainable, Relevant, and have a Time frame.
Research and strategy
Before you even think about putting pen to paper, you need to do a little research. It’s important to know who is doing what in your niche, as well as what’s working and what isn’t. As you do your research, you’ll also be able to identify gaps in the market. Then, you can make sure your freelance home page is better than anything else out there. For example, if you find that there aren’t very many sites that include a video interview on their freelance page, you can make sure that yours includes one. Another thing you’ll want to do while researching is to decide on a strategy. What is your freelance home page’s main goal? Will it feature your services, or serve as a platform for a product or course? How many pages will it include? Once you have these things down, you can start putting together a rough draft of your site.
Create a portfolio page
A portfolio page is where you display your work. You can show off both your past and recent projects on your freelance home page. If you’re just getting started in the freelance game, it can be difficult to find the time to complete projects. Some freelancers choose to display projects that aren’t related to their field. This is something you should steer clear of, even if it means having a relatively empty page. You can’t go wrong with a portfolio page that features your past freelance work. If you’re in a creative field, like design, copywriting, and photography, you can also add examples of your work that didn’t get published.
Have an About Me page
The about me page is where you can dive a little bit deeper into your background. You can talk about your past professional experiences, education, and any other credentials that you might have. You can also include any hobbies and interests that you have. Your about me page is also the perfect place to talk about your goals and dreams. You can also include details about your family in this section. This is particularly helpful if you’re working with clients in the United States, where details about family members can be particularly important.
Have a blog
Blogs are all the rage right now, and for good reason. Having a blog on your freelance home page will give your potential clients a glimpse into your personality. A blog also allows you to share your knowledge and expertise with others. If you’re just getting started with blogging, it’s important to find a topic that you’re passionate about. You’ll have a much easier time working on a blog if you love it, rather than doing it because you have to. Blogs are great for building authority and getting links back to your site.
Host a video interview
If you have a bit of extra time, hosting a video interview on your freelance home page can really increase its value. If you have a product or service, you can host an interview with the creator. Hosting a video interview with a famous person is a cool way to get their attention. If you’re hosting an interview with a freelancer, you can also include links to their site and services on your page. As your video interview gets shared and linked to, your freelance home page will get more traffic, and you’ll make connections with other freelancers in the process.
Add an FAQ section
Another thing you can do to add value to your site is to add an FAQ section. If you’ve been in the freelance game for even a short while, you know how many clients have questions. Some of them might be uncomfortable asking them, while others may be too shy to do so. Having a frequently asked questions section on your freelance home page can help to answer the most common ones. You can also use this section to provide links to your resources. If someone asks about your design process, you can link to your design process article, instead of giving them a brief answer. Having an FAQ section on your site is a great way to save time and make your clients feel more at ease.
Add a portfolio piece
A portfolio piece is a sample of your work that you can add to your freelance home page. This can be a piece of writing, a design, an article, or anything else that showcases your skills. You can even add pieces that aren’t directly related to the services that you provide. If you’re a blogger, you can add a few of your best articles to your freelance home page. Or, if you’re a designer, you can include a few of your best designs. While a portfolio piece isn’t a requirement, it can definitely help you to stand out from the crowd.
Add a contact form
Putting a contact form on your freelance home page is a great way to get clients that may not have found you otherwise. You can add a contact form to almost any page of your site. Put it on the about me page, about page, services page, or portfolio page. You can also place it on a separate contact page. You can make your contact form as fancy or as simple as you like. If you want to make your freelance home page really stand out, you can add a few of these elements to it. Doing so will help to set you apart from the competition, making it much easier for clients to find you and hire you. You’ll also be able to charge more for your services, since you’ll be so much easier to find.
Freelancing is a great way to make some extra cash on the side. But if you want to stand out from the competition, you’ll need a site that’s as impressive as your services. Luckily, with a little bit of know-how and time, you can create an awesome freelance home page that’ll help you land more gigs. This list contains the top 10 ways to create a freelance home page that rocks. Whether you’re just dipping your toes into freelancing or have been at it for some time now, these tips will come in handy when creating your online presence.